BS & BAND MUSIC:  A BLOG ON REPUTATION, STORYTELLING & COMMUNICATIONS

2 posts published in April 2019

How Not to Speak Corporate Jargon (and Other Slam-Dunk No-Brainers)

April 4, 2019

Do your leadership messages ever resemble this?

By driving the hyperconvergence of our scalable strategies and core competencies, we will leverage the synergistic efficiencies vis-à-vis the marketing matrix to empower the productive potential of the paradigm shift.

Far too many corporate leaders speak and write in dialects of Corporate Jargon. Even worse, some communications leaders let them do it.

After delivering a message like this, they assume the stunned silence is reverence and...

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In Praise of Humility

April 29, 2019

 

Let me stake out a controversial position. Humility has become a de-valued asset for business leaders, and we need to reverse this trend.

In today’s business and political environment, bluster, boasting and blather seem to be the rage, sometimes literally. The biggest, baddest, boldest claims get the most ink. The mouthiest are frequently celebrated as “disruptors,” and showered with praise, votes and investment capital.

Since I am a public relations and communications advisor, you...

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